Adding Your Logo Files
The Brand Logos screen has no upload button, which surprises people. It is a chooser, not an uploader: it lists the image files already sitting in this brand's logos folder in your drive and lets you nominate three of them.
So the first job is getting the files into that folder.
Before You Begin
- Your logo files to hand. SVG is ideal because it stays sharp at any size; PNG with a transparent background is fine.
- Ideally three files: a dark version, a light version, and a square icon
Steps
Prepare the files
You want three, and it is worth being deliberate about them:
- A dark-coloured version — for light backgrounds.
- A light or white version — for dark backgrounds.
- A square icon — just the mark, no wordmark, roughly square.
If you only have one logo, the quickest route to coverage is a white version of it and a square crop of its symbol. Both are small jobs and both stop a surface rendering with no logo at all.
Give them names you will recognise
The chooser shows you the images themselves rather than filenames, so this is mostly for your own sake later. Something like acme-logo-dark.svg, acme-logo-white.svg and acme-icon.svg saves confusion when the folder has a dozen files in it.
Open the drive
Go to your drive, where your brand's folders are listed. Each brand has its own set, and among them is a logos folder.
Upload into the logos folder
Select the logos folder and upload your files into it.
This is the step that matters. A logo uploaded into a different folder will not appear on the Brand Logos screen, and the reason is simply that the screen only looks in this one.
Check they appear
Go to Marketing > Graphics > Brand Logos. Every image in the logos folder is shown as a card.
Only images are listed, so a stray document in that folder is ignored rather than appearing as a broken card.
Result
Your logo files are in the logos folder and listed on the Brand Logos screen, each with buttons to nominate it for one of the three slots. Nothing is in use yet — uploading a file does not make it a default.
If you are replacing a logo rather than adding a new one, leave the old file where it is for now. Upload the new one alongside it, repoint the slot on the Brand Logos screen, and delete the old file last — deleting it first leaves the slot pointing at a file that no longer exists.
Tip: Prefer SVG where you have it. Your logo will be rendered at wildly different sizes — a browser tab icon and a full-width page header — and a vector file handles both without going soft. Keep a PNG as well if anything you use needs one.
Info: The folder keeps everything you put in it, including older versions. That is useful history, but it does mean the chooser can get crowded over time. Tidying the folder in the drive tidies this screen too.
