Running Your Streams
The dashboard, the stream lifecycle, and where acquired leads land in your CRM.
Guide
3 min
The Lens Dashboard
The dashboard summarises every stream in the brand: leads, spend, cost per lead, average score and email verification rate — plus which streams are pr...
Guide
4 min
Pausing, Editing and Deleting a Stream
Stop a stream spending, change its configuration mid-flight, or remove it entirely — and understand what each of those does to the leads it has alread...
Concept
4 min
Where Acquired Leads Land
A lead that passes qualification becomes a real CRM contact — with its company as an entity, a note carrying the reasoning, an owner, and a first-touc...