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B2B Lead Generation in Zyntro

What Lens does, how a lead travels through it, and the two kinds of stream.

Overview 4 min

What Lens Does

Lens finds B2B prospects who match a profile you describe, verifies their contact details, scores every one against your objective, and routes the one...

Concept 4 min

The Journey of a Lead

Every lead passes through the same stages: found, revealed, enriched, scored, then either pushed to your CRM and contacted, or held in quarantine. Kno...

Concept 4 min

Acquisition Streams and Feeder Streams

An acquisition stream searches and buys. A feeder stream does neither — it exists to catch good people your narrow streams turned down, and judge them...

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